Rammer Appoints New Egyptian Dealer
Dealer appointment illustrates importance of Egyptian attachments market.
Established for more than 40 years, Orascom Trading has provided top-quality products and after sales services throughout Egypt. The company is now seeking to draw upon that experience and market knowledge to increase the market penetration for Rammer hydraulic hammers and attachments.
“Based on our commitment to quality and excellence, we are pleased to co-operate with a premium quality company,” Ashak Philip CEO of Orascom Trading concludes “Rammer has a good quality product and some unique technology such as RD3 and MyFleet telematics. And by offering its two hydraulic breaker lines - Performance and Excellence – we will be able to satisfy the needs of all our customers across the Egyptian market.”
"Rammer tries to find the best potential business partners on each market area who can represent the brand the way it deserves, and we saw at Orascom Trading a great business partner on this purpose. Orascom is a good value addition to the large existing Global Rammer Distributor family. We are confident on making good business progress in Egypt and look forward to a strong relationship between Orascom Trading and Rammer. With Orascom Trading territory knowledge and Rammer support, we don't see other outcome than success" says Rafa Lopez, Distribution Director BU Breakers.
Along with Rammer, Orascom also signed up dealership for other Sandvik products Sandvik Surface Drills and Rock Tools for Egypt territory, hence giving it more leverage to become the market leader in mining & construction segment.